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Starting a Salon at Home: 5 Questions to Ask Yourself
Date: June 13, 2019
Author: American Beauty Equipment

Starting any salon at home is not easy and requires a lot of research in the advancement of technology, salon equipment, and business development. Here are answers of common queries that can help you start your salon easily:

1. What services do you want to offer in your salon?

Once you have decided to open a salon, decide which services you want to offer now and later down the road. It is important to decide where you want to see your business progress ahead of time to be able to plan for many changes later. Be clear with these – Will there be only hair services? Will you offer other services, such as pedicures, manicures, facial treatments, or more? Changing your mind later about service offerings can frustrate you and waste a lot of time. Be sure about which services you want to offer your clients.

2. Are business registration and insurance important for your salon?

Business registration and insurance are extremely important for your salon and required by law in most areas. The business registry process depends on your country, state, and city. Even more, depending on the location of the salon, the time to become licensed or registered varies. In some areas, registration within 15 days of opening a salon is a must. If you decide to hire an employee, there are even more agencies you will need to register with. You should also research business insurance. Homeowner’s insurance will not normally cover any business done within the home.

3. How do you manage the space at your home?

It is important to plan and manage your space at home to start the salon. If you are offering more services, divide the salon space according to your needs. Keep one portion for hair and facial services and another for pedicure and/or manicure services. To help make your salon look more spacious, paint your walls with light colors. Bold colors often make a space look smaller and with all the equipment you will need, look a bit messy. You should choose a theme and then tailor the salon equipment you purchase according to it.

4. What purchases do you need to make for your salon?

You will need products ranging from furniture, curtains, rugs, lights, and mirrors to different types of salon equipment. Are you worried about lack of space at your home for all the equipment you need? Don’t worry; there are many options available that occupy less space and are created for multi-purpose usage, including salon styling stations and shampoo cabinets that can be used for storage. Pedicure benches and spas is another example of multipurpose equipment. Similarly, there are many color and style options available. The only thing you need to do is choose equipment wisely. Make sure the salon equipment that you choose compliments the color scheme for your overall look.

5. How attract new clients to your salon?

Marketing is important for your salon to ensure that you have plenty of customers looking for your services. The only way you will get the clients is if they know about you, your salon, and your services. This can be done with marketing and advertising.

There are several available options for online and offline marketing. For online marketing, digital marketing service is something you need to look at. Today, many people search online for services. This is where you should promote your salon. The better rank you have on Google, other search engines or on social media, the more it will attract customers to you. You can also consider hiring marketers to help promote offline, such as in a newspaper.

Follow the above tips properly whenever or wherever you choose to start your salon business, these effective tips will help make it successful.

Good luck with starting your new salon at home!